Entrepreneurship - Fall 2017

Small Business Management — 3203
ENT 1440 – 3 credits
Sarah L. Bray

Students will have an opportunity to develop the knowledge and skills needed by the business owner in the areas of marketing, management, and communications. Students will learn to identify potential customers, define target markets, and plan appropriate promotional strategies. In the area of business management, students will learn about employee behavior, motivation, leadership, building effective teams, interpersonal relationships, and employment laws and regulations. Other issues to be discussed will include personal image, professionalism, and customer service as well as effective networking, information and communication technology, and effective business writing. Students will be required to complete a segment of the business plan as it relates to this course. Eligibility: ENG 1510. Online, spring. Master Course Syllabus

Cattaraugus County - Online

SUNY Learning Network - Cattaraugus County
Aug 28 – Dec 21 TBD
Retail Mgm/Franchise Ownershi — 3204
ENT 1470 – 3 credits

This course covers major retailing topics, including consumer behavior, information systems, store location, operations, service retailing, the retail audit, retail institutions, franchising, human resource management, computerizations, and retailing in a changing environment. Its decision-making orientation provides a real-world approach focusing on small retailers. Eligibility: ENG 1510. Master Course Syllabus

Cattaraugus County - Online