Communication - Spring 2017

Intro to Communication — 3329
CMM 1510 – 3 credits
Gretchen M. Lindell

Students will be introduced to the theories, processes, and applications of verbal and non-verbal human communication and explore why and how people communicate (face-to-face, in public, through the mass media, etc.). Students will also examine the ways that new communication technologies are shaping private and public discourse. Students will gain the skills necessary to recognize and analyze communication failures and be able to apply those skills in the process of becoming more effective communicators. Corequisite: ENG 1530; must meet minimum college level reading score: Accuplacer 80+. Master Course Syllabus

Cattaraugus County Campus

Jan 17 – May 18 Tue, Thu 1:15 pm – 2:30 pm
Public Speaking — 3330
CMM 1610 – 3 credits
Gretchen M. Lindell

Students will learn effective strategies for researching, preparing, and delivering informative and persuasive speeches to small groups. Students will be able to demonstrate methods for building confidence in speech delivery, supporting points with evidence, analyzing the audience, using media aids effectively, and refining delivery style. Eligibility: ENG 1510; must meet minimum college level reading score: Accuplacer 80+. Master Course Syllabus

Cattaraugus County Campus

Jan 17 – May 18 Tue, Thu 2:40 pm – 3:55 pm
Intro to Public Relations — 3535
CMM 2510 – 3 credits
Joseph T. Pillittere

Students will learn the definition of, theory behind, and application of public relations (PR) and will be introduced to the role public relations plays in integrated marketing campaigns. The course will include a study of the strategic PR process; research, action and planning, communication and evaluation. Students will gain practical experience in writing news releases, market research, crisis management, and creative design. Corequisite: ENG 1530. Master Course Syllabus

Cattaraugus County Campus

Technology Center 231
Jan 17 – May 18 Tue, Thu 11:30 am – 12:45 pm